Web Design, Art Direction



PingYi Wang Creative Director
Michelle James Vanguard Designer
Jared Leeds Photographer
Nicolas de Miranda Director of Photography

MY role

Web Design, Art Direction

Development of prospective customer-focused content and design strategy for the Vanguard retail site and Digital Advisor product. We worked closely with their team to craft designs and media direction for a new generation of personal investors for current and future implementation.

Content targeting a range of investors and lifestyles
Interactive, reusable modules
Digital Advisor landing page

Beyond content design, we joined with a team in California to to produce a lifestyle photoshoot to use across the site.