Vanguard

TEAM

PingYi Wang Creative Director
Michelle James Vanguard Designer
Jared Leeds Photographer
Nicolas de Miranda Director of Photography

ROLE

Photo Art Direction
Design

Development of prospective customer-focused content and design strategy for the Vanguard retail site and Digital Advisor (2021–22) product. Worked closely with their team to build out messaging, design and media targeting personal investors with a range of lifestyles.